This post is a listing of some of my recent writings elsewhere. From looking at the date of the previous post I can confirm that I have been busy, with no time to update this blog…
The big thing for Club Soda in the Summer of 2017 was our, and the UK’s, first Mindful Drinking Festival. It was in August at Bermondsey Square in South London, and was a roaring success. Nearly 50 non-alcoholic drinks brands were there, as well as food stalls, beer yoga, talks and tastings, and much more. The weather was on our side too, as the Sunday of the festival was the only sunny day of that and the following week – as seen in the photo above. And we estimated that 2,500 people came to try the drinks on offer. And “mindful drinking” suddenly became a big thing, listed on the Guardian as a “trend”.
There are some images and videos from the festival on Club Soda website. Afterwards, I wrote a guest blog for the Institute of Alcohol Studies: Club Soda hosts the first-ever Mindful Drinking Festival. I also wrote a guest blog for A hangover free life: Mindful Drinking Festival & Alcohol Free Drinks In Recovery. This article tackles the issue of whether people with alcohol misuse problems should avoid non-alcoholic beers and wines. The Club Soda view is that they can be really helpful in many ways, and it’s only if they trigger you to drink “the real thing” should you avoid them.
CAMRA also had their annual beer festival, and I did my second annual analysis of the alcohol-content of the real ales on offer. The main finding is that the average ABV has gone up slightly from last year, which I really wasn’t expecting. And the lower-alcohol choice is still more or less non-existent at this event.
And finally, Laura and me did a joint Club Soda Sunday webinar on what we have learned about moderating your drinking habits.
The news for the next two months is that we are organising the second Mindful Drinking Festival, this one a pre-Christmas event, on 24 and 25 November at Spitalfields Market. So I will most likely be too busy to update this blog for a few weeks again…
The big news is that the Club Soda Guide pilot project is now over. The Guide is still very much alive though, with over 250 venues signed-up so far, more joining every week, and the first batch of great places for mindful drinkers announced. We have also just released our evaluation report “Building a Mindful Drinking Movement” which has all the highlights from the project.
Non-alcoholic beers are becoming a bigger and bigger thing. Just the latest new entrant to the market is Nirvana, who have built the UK’s first dedicated low and no alcohol brewery in Leyton, east London. Their beers are very good, and they also do other fun stuff like non-alcoholic beer and yoga sessions. I also wrote a quick post about the five best non-alcoholic beers.
And low/no beers were a bit of a feature at Morning Advertiser’s MA500 pub event in Liverpool in May, where we were invited to talk about the Guide, and beer writer Pete Brown led a tasting of 0.5% beers and cider.
So that’s been the spring. The summer will mostly be taken by the organisation of UK’s first Mindful Drinking Festival that Club Soda is putting together in August, at Bermondsey Square. We are bringing together some of the best beers and wines under 0.5% abv as well as some great new soft drinks and even newer things like kombucha.
And we are also hoping to make some noise about the UK’s out-of-date labelling rules and regulations on low and no-alcohol drinks. It is an absolute mess at the moment, and so complicated that even lawyers are having a hard time figuring out what you can and can’t call “alcohol-free”.
We have been busy with the launch of Club Soda Guide, our listings site for the best licensed venues for mindful drinkers. A post at NudgingPubs tells the story in terms of innovation for and behaviour change with pubs.
Over at the Guide website, I put together suggestions for pub crawls in the City and Hackney in three blog posts: Shoreditch and Old Street pub crawl routes, Dalston and Stoke Newington pub crawl routes, and City of London pub crawl routes. There is still a couple of these to follow in the next few weeks.
I was asked to write something for the Society for the Study of Addiction about our Nudging Pubs work in changing the behaviour of pubs and bars.
My guest post was on the two theoretical foundations of our project: a taxonomy of behaviour change tools, and a typology of nudges. The first is a UCL-led project, the second is from Cambridge University’s Behaviour and Health Research Unit.
Read the post at SSA’s website.
It’s been a bit beery recently. First, I wrote for the Club Soda blog about the low and no alcohol beers available in Finland. Things have moved on while I’ve been away, and the choice is really rather good these days, and the taste (mostly) very pleasing too.
And last week, for Nudging Pubs, I had a quick look at the number of lower alcohol beers on offer at the Great British Beer Festival, CAMRA’s annual real ale and cider celebration. In this case, I wasn’t very impressed…
I wrote a guest blog for London drug and alcohol charity Blenheim CDP on behaviour change techniques (BCTs), in particular about the BCT taxonomy from UCL. Read the blog here.
Nudging Pubs is the final title to a little project that Club Soda completed last year (it was called “the Dalston Burst” at the start). The final report (pdf) from the project is now out, along with a brand new website.
The aim of the project was to answer this question:
How can we encourage pubs and bars to be more welcoming to customers who want to drink less alcohol or none at all?
The report has the findings from our research and experiments, along with recommendations and key messages. And the great news is that Hackney council are funding a second year of this project, for which Club Soda has partnered with Blenheim CDP. We’ll use the Nudging Pubs website for regular updates on the project, but I’ll probably do something occasionally on this blog as well.