Guest blog on “Academic collaboration – a startup point of view”

I was asked to write a guest blog to University College London Centre for Behaviour Change‘s Digi-Hub. My brief was to talk about collaboration between businesses and academia, in particular from the point of view of a small startup company like Club Soda.

My post, which is part of a longer series of guest blogs, deals with evidence, evaluation, and the tension that working across organisational boundaries can create.

You can read the post here.

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Guest blog on “Behaviour change for pubs and bars”

I was asked to write something for the Society for the Study of Addiction about our Nudging Pubs work in changing the behaviour of pubs and bars.

My guest post was on the two theoretical foundations of our project: a taxonomy of behaviour change tools, and a typology of nudges. The first is a UCL-led project, the second is from Cambridge University’s Behaviour and Health Research Unit.

Read the post at SSA’s website.